For payments & fintech businesses

Grow every side of a payments business.

A human-gated, AI-powered business-automation platform built for fintechs. Content and campaigns, merchant and agent prospecting, inbound support and a website assistant, bulk email and surveys, CRM sync and an internal knowledge assistant — recruit merchants and agents, build user trust across your markets, and run it all on infrastructure you own. AI drafts the work — your team approves every message before it ever reaches a customer.

Built so your team stays focused on the business — while the engine does the outreach.

Users · Merchants · Agents — one engine Every message human-approved Your data, your cloud
Where growth gets hard

Three sides to grow, in a market where trust is the product.

A payments platform isn't one business — it has to keep acquiring users, recruiting merchants, and signing agents. Three audiences, three funnels, usually one lean team — in a sector where a single wrong word about a fee or a transaction erodes the trust you've built.

1

Three audiences, three funnels

Users, merchants and agents each need their own content, capture and follow-up. Doing all three well, by hand, simply doesn't scale with a lean team.

2

In payments, trust is everything

One off-brand or inaccurate post about fees, security or a service can cost customers. "Autonomous" AI tools that publish on their is a risk a regulated fintech can't take.

3

Consistency across regions and languages

Expanding into new markets means a steady drumbeat of localised, often multilingual content and support — exactly the cadence that's hardest to sustain manually.

For payments & fintech

One platform that grows all three sides — safely.

Content and distribution, lead prospecting and nurture, bulk email and surveys, CRM sync and an internal knowledge assistant — AI generates the work, your team approves it, and only approved messages reach your audiences. The output of a full marketing, sales and support team, with the control a payments brand requires.

A

Recruit on autopilot

Landing pages, a capture assistant and AI-drafted nurture sequences turn interest into onboarded merchants and agents — your acquisition funnels, automated end-to-end and human-approved.

B

Campaigns without risk

Consistent blog, social and bulk-email campaigns that build confidence in your brand — plus customer surveys to listen back — every piece reviewed by your team before it goes out. AI speed, zero misinformation risk.

C

24/7 assistant

A website assistant that answers prospects from your real content with citations — your services, fees and how-tos — and captures leads around the clock; an "ask-the-company" knowledge assistant supports merchants and agents.

D

Own your data, control your cost

Runs on your own cloud — essential for a regulated fintech — with no per-seat SaaS sprawl and near-zero idle cost. You keep customer data, and you keep the bill predictable and cost optimized.

Put to work

Six ways the engine earns its place.

Merchant acquisition

Campaigns, capture and onboarding for merchant partners — turn integrations into signed, active merchants.

Agent recruitment

Reach and sign partner agents across your territory with targeted content and an automated, approved follow-up flow.

User education & trust

Clear explainers for your services, fees and security — building confidence and driving adoption through accurate information.

Collections & fundraising

Generate and run campaigns for organisations running collections or fundraising — helping them raise more, through your platform.

Market intelligence

Keep watch on competing payment platforms and mobile-money moves — staged for your team to act on, never auto-posted.

Re-activation & nurture

Bring dormant users and lapsed merchants back with timed, on-brand, approved content and follow-ups that hit the mark.

How it works

You stay in control of every word.

1

AI drafts

Content, replies and campaigns are drafted in your brand voice — from your own information.

2

Your team approves

Everything waits in one simple list. Your people review, adjust and approve — nothing skips this step.

3

It delivers

Approved content publishes and sends; new merchant, agent and user leads flow straight into your pipeline.

In payments, a human is always the last word.

Every message about a fee, a service, a campaign waits for your team's approval before it reaches a customer. You get AI's speed with the control a financial brand demands, and your customer data never leaves your own cloud. That is the difference between marketing that scales your business and marketing that puts it at risk.

A short exploratory session to discuss your priorities — merchant growth, agent recruitment, user trust, campaigns or support — and explore where RAD Business can add the most value, with a path to a pilot in your own cloud.